More and more, consumers rely on digital experiences with brands to make buying decisions and conduct business. A substantial number of these people have disabilities. The laws protecting people with disabilities have slowly become more extensive and relevant, reaching into most areas of day-to-day activities to ensure that barriers are reduced or eliminated altogether. And while accessibility in the physical world around us is usually what we think of first, it is not the only way that people with disabilities participate in society.
For businesses that have mobile apps, websites, or another kind of technology, website compliance with accessibility standards is an increasingly important consideration and, if it is not one of yours, it should be. The good news is that website compliance can be automated. Keep reading below to find out more:
Why is Website Compliance Important?
Companies like accessiBe believe that no matter what type of disability you have, you should not be discriminated against. When it comes to websites, certain things need to be put in place in order to help disabled users, such as including font size options and introducing specialist software to their websites. All of these things can help disabled users to feel included and not discriminated against.
How to Make a Website Compliant
Since disabilities affect the way people interact online, websites need to come up with ways to make it easier for disabled users. This might include introducing things like screen readers and keyboard input onto the website, or it could include things like different web browsers, specialized software, and specialist hardware for users. Website designers also need to take into consideration things like color contrasts on websites, the size and style of font being used, and video files that do not have captions.
Can Website Compliance Be Automated?
As we mentioned above, website compliance can be automated. Compliance can be automated by using state-of-the-art technology. This technology uses image recognition and contextual understanding to scan and analyze websites. The websites are then adjusted for screen reader accessibility. This means that website designers do not need to think about how to make a website compliant; instead, they can focus on making their website the best it can be.
In this day and age, website accessibility is extremely important. Evidence suggests that more than 9% of internet users have some form of disability, so it is important to bear this in mind when building a webpage. The only problem is that it can be hard to create accessible web pages that are suitable for all. Thankfully, website compliance can be automated. So, there is no excuse for not making sure your website is compliant.